Quintessentially Southern California, the Chargers are relaunching what is very much an aspirational brand. Drawing inspiration from California in the 1960's, we set up shop with Nike and the NFL to modify a classic. Staying true to Powder Blue and Sunshine Gold, we brought both colors to the forefront of the uniforms as a reflection of our diverse, outdoor culture. Whether it's a Sunday cruising down the Venice Boardwalk or taking in the sights and sounds at the Olvera Street Marketplace, there's an unmistakable energy that's unique to Los Angeles. And while it's not easy to reflect a vibe in uniforms, we set out to do just that with a bold, vibrant, and electric update that pays tribute to our AFL roots.